While MBA is the most sought after course for
students aspiring for a corporate career, Finance and Marketing are the two
most popular specializations that students go for. While a specialization in
Finance means getting a very high-paying job in banks and financial
institutions, roles for marketing students are diverse and challenging. Though
some students feel that Finance students have a stable market, many feel that
Marketing students climb the corporate ladder faster.
In order to take the debate further and get your feedback,
we enumerate five main differences between MBA in Finance and
Marketing. These differences will help you understand about your future career
prospects in both these specializations, and help you in making informed
decisions-:
Criteria
|
MBA in Finance
|
MBA in Marketing
|
Focus of Study
|
Market analysis, Economics, Investments, Securities,
Costing, GDP, taxation, etc
|
Marketing, sales, branding, finance, advertisement, people
management etc
|
Skills
|
Good with numbers, attention to details, good
communication skill, reasoning ability, problem solving skills, make and
implement decisions
|
Logical approach, creativity, zeal to sell, willingness to
take risks, outgoing personality, communication skills, reasoning skills,
problem solving skills, make and implement decisions. You should know how to
implement marketing strategies in a proper way
|
Career Prospects
|
The most important role is to plan strategies to raise
capital from different sources for effective funding of projects, to assesses
risks and benefits involved in projects vis-Ã -vis market economics,
work in banks and financial institutions, accountancy firms. Students with a MBA in
Finance degree can work as a finance manager, budget analyst and finance
head. It is the responsibility of finance manager to make sure that
organization act on the basis of preset budget. Finance manager also need to
interact with the investors on a regular basis because they are the one that
provides funds to business entities.
|
To design innovative promotional strategies that cuts
across people and defies market conditions to bring in profits all time.
Marketing team helps in bringing in sales – money, which runs the
organization. A student with MBA in Marketing can work as a
marketing manager/ head, brand manager, market research analyst and new
product manager. Candidates with profound knowledge in finance can also look
for the job opportunities available as strategic or market planning
executives.
|
Work Profile
|
Compiling financial information, Assessing feasibility of
projects, Raising funds for different projects, Cost management, preparing a
budget and Analyzing legal and financial aspects of new investments
|
Branding, planning, Promotional campaigns, client
research, Setting marketing goals, analyzing & assessing product
feasibility, designing marketing strategies.
|
Market Demand
|
Market Demand
|
High
|
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